What Will You Learn?
How to create a blogging strategy that attracts potential customers.
The content marketing playbook that helped Ahrefs to grow our organic traffic.
How to get consistent traffic from search engines like Google.
How to find topics for your blog.
How to optimize your articles.
Blog promotion techniques.
About This Course
Provider: Ahrefs Academy
Format: Online
Duration: 5 hours to complete [Approx]
Target Audience: Intermediate
Learning Objectives: Able to write blog for business after completing this free course
Course Prerequisites: Basic understanding of blogging
Assessment and Certification: NA
Instructor: Ahrefs
Key Topics: Blogging, Search Engine Optimization, Digital Marketing
Topic Covered:
- - Blogging for Business Goals
- - Key Customer Acquisition Channels
- - Common Reasons for Blog Failures
- - Strategies for Blog Growth
- - Debunking the "Publish More" Myth
- - Converting Visitors to Subscribers
- - Testing Article Ideas for Search Demand
- - Determining Keyword Traffic Potential
- - Finding the Best Keywords
- - Assessing Ranking Chances in Google
- - Using Keyword Difficulty Metric in Ahrefs
- - Discovering Content Ideas in Your Niche
- - Generating Keyword Ideas with Research Tools
- - Identifying Competitor Keywords
- - Unearthing Content Ideas from the Web
- - Prioritizing Content Ideas
- - Understanding "Searcher Intent"
- - Optimizing Articles for Keywords
- - Maximizing Search Traffic for Articles
- - Performing an SEO Audit
- - Importance of Great Content
- - Creating Shareable and Readable Content
- - Crafting Unique Standout Content
- - Backlinks and Ranking Insights
- - Creating Link-Worthy Content
- - Secret to Acquiring Backlinks
- - Effective Link Building Strategies
- - Competitor-Inspired Backlink Ideas
- - Guest Blogging for Link Building
- - Simple Hacks for Effective Guest Blogging
- - Outreach for Content Promotion
- - Identifying High-Quality Outreach Prospects
- - Writing Effective Outreach Emails
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