What Will You Learn?
There are many ways to promote a business online. But before you can get started, you should familiarise yourself with how these digital channels work, which options are best suited to you, and how to set up a clear plan or strategy that will help you achieve your goals and assess your results.About This Course
About This Course
Provider: Google
Format: Online
Duration: 40 total hours to complete [Approx]
Target Audience: Beginner
Learning Objectives: By the end of this free course, you’ll Learn the fundamentals of digital marketing to help your business or career..
Course Prerequisites: NA
Assessment and Certification: NA
Instructor: Google Digital Garage
Key Topics: Didital Marketing, SEO, SEM, Social Media marketing, Keyword Research, Content Marketing, Display Advertising
Topic Covered:
- Introduction to the Digital Marketing
- The online opportunity
- Build your web presence
- Get started with search
- Make search work for you
- Improve your search campaigns
- Help people nearby find you online
- Deep dive into social media
- Discover the possibilities of mobile
- Get started with content marketing
- Connect through email
- Deep dive into display advertising
- Find success with analytics
- Turn data into insights
- Build your online shop
- Expand internationally
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